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Marketing research

Luck, David J

Marketing research - 7th ed. - New Delhi Prentice-Hall of India 1987 - xvii,683 p. Illustration

ISBN: 8120304845

Subjects--Topical Terms:
DATA COLLECTION
EXPERIMENTAL DESIGN
MARKETING RESEARCH
RESEARCH PLANING
SAMPLING

Universal Decimal Class. No.: 658.3 / LUC

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