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The pricing and revenue management of services a strategic approach

Irene C.L. Ng

The pricing and revenue management of services a strategic approach - London Routledge 2008 - xxii,174 p. Illustration - Routledge advances in management and business studies .

ISBN: 9780415551953

Subjects--Topical Terms:
REVENUE MANAGEMENT
STRATEGIC PRICING

Dewey Class. No.: 658.1554 / IRE

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