Marketing management analysis, planning, implementation, and control
Kotler, Philip
Marketing management analysis, planning, implementation, and control - 8th ed - New Delhi Prentice-Hall 1994 - xxix,801p.
8120308778
Management
658.802 / KOT
Marketing management analysis, planning, implementation, and control - 8th ed - New Delhi Prentice-Hall 1994 - xxix,801p.
8120308778
Management
658.802 / KOT