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Strategic electronic marketing managing e-business

Kleindl, Brad Alan

Strategic electronic marketing managing e-business - 2nd ed. - Australia Thomson 2003 - xxi,428 p. Illustration

ISBN: 032417893X

Subjects--Topical Terms:
Database marketing
ELECTRONIC MARKETING
E-MARKETING
MARKETING
Telemarketing

Dewey Class. No.: 658.84 / KLE

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