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Global marketing forign entry, local marketing, and global management

Johansson, Johny K

Global marketing forign entry, local marketing, and global management - 2nd ed. - Boston Irwin/McGraw - Hill 2000 - xx,604 p

ISBN: 0073658634

Subjects--Topical Terms:
MANAGEMENT

Dewey Class. No.: 658.848 / JOH

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