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Capitalising on customers an executive's guide to CRM

Seybold, Patricia B

Capitalising on customers an executive's guide to CRM - New Delhi Vikas 2005 - x,183 p.

ISBN: 8125918744

Subjects--Topical Terms:
CUSTOMERS
Management
MARKETING
MARKETING MANAGEMENT

Dewey Class. No.: 658.8 / SEY

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