Marketing (Record no. 12156)

MARC details
000 -LEADER
fixed length control field 00785 a2200277 4500
003 - CONTROL NUMBER IDENTIFIER
control field ISURu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200630b ce ||||| |||| 00| 0 sin d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256218978
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8
Item number BEA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bearden, William O
9 (RLIN) 132164
245 ## - TITLE STATEMENT
Title Marketing
Remainder of title principles and perspectives
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston
Name of publisher, distributor, etc Irwin/McGraw-Hill
Date of publication, distribution, etc 1998
Date of manufacture 1998
300 ## - PHYSICAL DESCRIPTION
Extent xxxvi,615 p.
Other physical details Colour illustration
490 ## -
-- Irwin/McGraw-Hill Series in Marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
9 (RLIN) 467
Topical term or geographic name as entry element MARKETING PRINCIPLES
9 (RLIN) 132165
Topical term or geographic name as entry element MARKETING
9 (RLIN) 58665
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name LaForge, Raymond W
9 (RLIN) 79310
Personal name LaForge, Raymond W
9 (RLIN) 79310
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Books
Source of classification or shelving scheme Dewey Decimal Classification
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
modifier name Main Library ADMIN
modifier borrowernumber 26318
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Koha item type Public note
        Reference Collection Agricultural Library Agricultural Library Reference Section 2002-08-20 3368.25   658.8 BEA 123320       Permanent Reference Books  
        Reference Collection Agricultural Library Agricultural Library Reference Section 2003-05-27 768.75   658.8 BEA 301260       Permanent Reference Books  
        Lending Collection Engineering Library Engineering Library Lending Section 2002-03-25 2619.75   658.8 BEA 203570     2619.75 Lending Books 203570(L);
        Reference Collection Main Library Main Library Reference Section 2000-04-26 2120.75 1 658.8 BEA 117361 2008-07-29 2008-05-01 2120.75 Reference Books  
        Lending Collection Main Library Main Library Lending Section 2004-11-18 2744.50   658.8 BEA 500213     0.00 Lending Books  
        Lending Collection Main Library Main Library Lending Section 2005-08-03 7997.93 1 658.8 BEA 501438 2015-11-30 2015-11-19 0.00 Lending Books  
        Lending Collection Main Library Main Library Lending Section 2005-08-06 7997.93 1 658.8 BEA 501437 2015-12-08 2015-11-20 0.00 Lending Books