Watch this listen up click here (Record no. 126079)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00734 a2200253 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ISURu |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470056431 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.10973 |
| Item number | VER |
| 090 ## - | |
| -- | 159334 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Verklin, David |
| 9 (RLIN) | 174368 |
| 245 ## - TITLE STATEMENT | |
| Title | Watch this listen up click here |
| Remainder of title | inside the 300 billion dollar business behind the media you constantly consume |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Jersey |
| Name of publisher, distributor, etc | John Wiley & Sons |
| Date of publication, distribution, etc | 2007 |
| Date of manufacture | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv,221 p. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | ADVERTISING |
| 9 (RLIN) | 86143 |
| Topical term or geographic name as entry element | AMERICAN MEDIA |
| 9 (RLIN) | 174369 |
| Topical term or geographic name as entry element | DATA MINING |
| 9 (RLIN) | 107950 |
| Topical term or geographic name as entry element | MASS MEDIA |
| Topical term or geographic name as entry element | MEDIA CULTURE |
| 9 (RLIN) | 174370 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kanner, Bernice |
| 9 (RLIN) | 174371 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Books |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| modifier name | Main Library ADMIN |
| modifier borrowernumber | 26318 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Source of classification or shelving scheme | Total Checkouts | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lending Collection | Main Library | Main Library | Lending Section | 2012-02-17 | 200.00 | 659.10973 VER | 182384 | 2012-02-17 | 200.00 | 2012-02-17 | Lending Books | |||||||
| Reference Collection | Main Library | Main Library | Reference Section | 2012-02-17 | 200.00 | 659.10973 VER | 182385 | 2012-02-17 | 200.00 | 2012-02-17 | Reference Books | |||||||
| Lending Collection | Main Library | Main Library | Lending Section | 2013-07-10 | 659.10973 VER | 702486 | 2013-07-10 | 2013-07-10 | Lending Books | Dewey Decimal Classification | ||||||||
| Lending Collection | Main Library | Main Library | Lending Section | 2013-07-10 | 659.10973 VER | 702487 | 2016-07-11 | 2013-07-10 | Lending Books | Dewey Decimal Classification | 1 | 2016-02-02 |