Social marketing (Record no. 131216)
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000 -LEADER | |
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fixed length control field | 00687nam a22002417a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | ISURu |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 130724t xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780789029652 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | SOC |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Basil, Debra Z |
Relator term | Editor |
9 (RLIN) | 182775 |
245 ## - TITLE STATEMENT | |
Title | Social marketing |
Remainder of title | advances in research and theory |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Binghamton |
Name of publisher, distributor, etc | Best Business Books |
Date of publication, distribution, etc | 2007 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxi,159 p. |
Other physical details | Illustration |
490 ## - SERIES STATEMENT | |
Number of part/section of a work (Series Number) | 1/2 2007 |
Volume number/sequential designation | 17 Vol. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MARKETING RESEARCH |
9 (RLIN) | 83387 |
Topical term or geographic name as entry element | SOCIAL MARKETING |
9 (RLIN) | 182777 |
Topical term or geographic name as entry element | SOCIAL RESEARCH |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Wymer, Walter |
Relator term | Editor |
9 (RLIN) | 135707 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Permanent Reference Books |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
modifier name | Main Library ADMIN |
modifier borrowernumber | 26318 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Reference Collection | Main Library | Main Library | Reference Section | 2013-07-24 | 7197.75 | 658.8 SOC | 184892 | 2013-07-24 | 2013-07-24 | Permanent Reference Books |