Contemplating corporate marketing, identity and communication (Record no. 131816)

MARC details
000 -LEADER
fixed length control field 00667nam a22002417a 4500
003 - CONTROL NUMBER IDENTIFIER
control field ISURu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130828t xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415577434
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.045
Item number CON
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Podnar, Klement
Relator term Editor
9 (RLIN) 184031
245 ## - TITLE STATEMENT
Title Contemplating corporate marketing, identity and communication
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London
Name of publisher, distributor, etc Routledge
Date of publication, distribution, etc 2010
300 ## - PHYSICAL DESCRIPTION
Extent xi,163 p.
Other physical details Illustration
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding
9 (RLIN) 134033
Topical term or geographic name as entry element CORPORATE CULTURE
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element MARKETING
9 (RLIN) 58665
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Balmer, John M.T
Relator term Editor
9 (RLIN) 184032
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Reference Books
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
modifier name Main Library ADMIN
modifier borrowernumber 26318
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Reference Collection Main Library Main Library Reference Section 2013-08-28 18738.00 658.045 CON 504898 2013-08-28 2013-08-28 Reference Books