The fundamentals and practice of marketing (Record no. 13905)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00552 a2200217 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ISURu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200924b ce ||||| |||| 00| 0 sin d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8176490792 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.8 |
| Item number | WIL |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | WIL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wilmshurst, John |
| 9 (RLIN) | 83509 |
| 245 ## - TITLE STATEMENT | |
| Title | The fundamentals and practice of marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3d ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Viva Books |
| Date of publication, distribution, etc | 1999 |
| Date of manufacture | 1999 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii,324 p. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management |
| 9 (RLIN) | 467 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| modifier name | Main Library ADMIN |
| modifier borrowernumber | 26318 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Reference Collection | Engineering Library | Engineering Library | Reference Section | 2001-01-10 | 507.00 | 658.8 WIL | 201379 | 507.00 | Permanent Reference Books | 201379(PR);201380(R);201381(L); | |||||||
| Reference Collection | Engineering Library | Engineering Library | Lending Section | 2001-01-10 | 507.00 | 658.8 WIL | 201380 | 507.00 | Reference Books | ||||||||
| Lending Collection | Engineering Library | Engineering Library | Lending Section | 2001-01-10 | 507.00 | 658.8 WIL | 201381 | 507.00 | Lending Books | ||||||||
| Lending Collection | Main Library | Main Library | Lending Section | 2000-09-06 | 507.00 | 1 | 658.8 WIL | 119264 | 2015-12-01 | 2015-11-17 | 507.00 | Lending Books | 119264(L);119265(L);128807(L);132809(L); | ||||
| Lending Collection | Main Library | Main Library | Lending Section | 2000-09-06 | 507.00 | 2 | 658.8 WIL | 119265 | 2015-12-01 | 2015-11-19 | 507.00 | Lending Books | 119264(L);119265(L);128807(L);132809(L); | ||||
| Lending Collection | Main Library | Main Library | Lending Section | 2000-09-06 | 536.25 | 3 | 658.8 WIL | 128807 | 2017-01-16 | 2016-12-23 | 536.25 | Lending Books | |||||
| Lending Collection | Main Library | Main Library | Lending Section | 2000-09-06 | 507.00 | 3 | 658.8 WIL | 132809 | 2023-05-02 | 2022-10-20 | 507.00 | Lending Books |