Strategic market management (Record no. 189001)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00649nam a22002417a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ISURu |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140430t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788126548927 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | AAK |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Aaker, David A. |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic market management |
| Remainder of title | global perspectives |
| 250 ## - EDITION STATEMENT | |
| Edition statement | special ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Wiley India |
| Date of publication, distribution, etc | 2010 |
| Date of manufacture | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii,354 p. |
| Other physical details | Illustration |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management |
| Topical term or geographic name as entry element | MARKETING |
| 9 (RLIN) | 58665 |
| Topical term or geographic name as entry element | Strategic Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | McLoughlin, Damien |
| 9 (RLIN) | 189003 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Lending Books |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| modifier name | Main Library ADMIN |
| modifier borrowernumber | 26318 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Checked out | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Lending Collection | Main Library | Main Library | Lending Section | 2016-11-29 | 1991.50 | 12 | 1 | 658.8 AAK | 505444 | 2025-05-14 | 2025-04-29 | 2025-04-29 | 2016-11-29 | Lending Books | ||||
| Dewey Decimal Classification | Lending Collection | Main Library | Main Library | Lending Section | 2016-11-29 | 1991.50 | 13 | 1 | 658.8 AAK | 505445 | 2022-09-15 | 2022-06-08 | 2016-11-29 | Lending Books |