Marketing (Record no. 203927)

MARC details
000 -LEADER
fixed length control field 00579nam a22002297a 4500
003 - CONTROL NUMBER IDENTIFIER
control field ISURu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180227b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780077861032
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kerin, Roger A
9 (RLIN) 254394
245 ## - TITLE STATEMENT
Title Marketing
250 ## - EDITION STATEMENT
Edition statement 12th edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc McGraw Hill
Date of publication, distribution, etc 2015
300 ## - PHYSICAL DESCRIPTION
Extent xliv, 740 p.
Other physical details Colour illustration
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING
9 (RLIN) 58665
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Hartley, Steven W
9 (RLIN) 254397
Personal name Rudelius, William
9 (RLIN) 93363
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Lending Books
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
modifier name Main Library ADMIN
modifier borrowernumber 26318
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Lending Collection Main Library Main Library Lending Section 2018-02-27 658.8 KER 703744 2018-02-27 2018-02-27 Lending Books