Marketing management (Record no. 32139)

MARC details
000 -LEADER
fixed length control field 00587 a2200241 4500
003 - CONTROL NUMBER IDENTIFIER
control field ISURu
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9812403663
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number CZI
090 ## -
-- 35376
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota, Michael R
9 (RLIN) 63733
245 ## - TITLE STATEMENT
Title Marketing management
250 ## - EDITION STATEMENT
Edition statement 2d ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Vikas Pub.
Date of publication, distribution, etc 2001
Date of manufacture 2002
300 ## - PHYSICAL DESCRIPTION
Extent xxv,598 p.
Other physical details Illustration
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
Topical term or geographic name as entry element MARKETING
9 (RLIN) 58665
Topical term or geographic name as entry element MARKETING MANAGEMENT
9 (RLIN) 75526
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kotabe, Masaaki
9 (RLIN) 63735
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
modifier name Main Library ADMIN
modifier borrowernumber 26318
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Koha item type
        Lending Collection Main Library Main Library Lending Section 2004-11-25 915.75 5 1 658.8 CZI 500101 2015-11-30 2015-11-19 915.75 Lending Books