Marketing (Record no. 41103)
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000 -LEADER | |
---|---|
fixed length control field | 00571 a2200241 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | ISURu |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0070189544 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | ETZ |
090 ## - | |
-- | 46478 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Etzel, Michael J. |
245 ## - TITLE STATEMENT | |
Title | Marketing |
250 ## - EDITION STATEMENT | |
Edition statement | 11th ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Boston |
Name of publisher, distributor, etc | Irwin McGraw - Hill |
Date of publication, distribution, etc | 1997 |
Date of manufacture | 1997 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxi,618 p. |
Other physical details | |
490 ## - SERIES STATEMENT | |
Series statement | McGraw - Hill series in marketin |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | MANAGEMENT |
Topical term or geographic name as entry element | MARKETING |
9 (RLIN) | 58665 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Stanton, William J. |
Personal name | Walker, Bruce J. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Permanent Reference Books |
945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
modifier name | CRON CRON |
modifier borrowernumber |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Koha item type | Total Checkouts | Date last seen | Date checked out | Cost, replacement price | Price effective from |
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Reference Collection | Agricultural Library | Agricultural Library | Reference Section | 2003-05-27 | 901.25 | 658.8 ETZ | 301261 | Permanent Reference Books | |||||||||
Lending Collection | Main Library | Main Library | Lending Section | 2009-11-21 | 1126.64 | 658.8 ETZ | 503941 | Lending Books | 5 | 2016-05-04 | 2016-02-23 | 0.00 | 2009-11-21 |