Marketing strategy and plans (Record no. 49662)

MARC details
000 -LEADER
fixed length control field 00497 a2200193 4500
003 - CONTROL NUMBER IDENTIFIER
control field ISURu
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0135582547
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number LUC
090 ## -
-- 61207
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Luck, David J
9 (RLIN) 72774
245 ## - TITLE STATEMENT
Title Marketing strategy and plans
Remainder of title systematic marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Englewood Cliffs
Name of publisher, distributor, etc Prentice-Hall
Date of publication, distribution, etc 1979
Date of manufacture 1979
300 ## - PHYSICAL DESCRIPTION
Extent xv,474 p.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ferrell, O. C
9 (RLIN) 129407
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
modifier name Main Library ADMIN
modifier borrowernumber 26318
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Barcode Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Lending Collection Main Library Main Library Lending Section 2006-10-02 356.00 658.8LUC 018346 356.00 2006-10-02 Lending Books