Introduction to marketing (Record no. 56726)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00619 a2200253 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ISURu |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8131501574 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MCD |
| 090 ## - | |
| -- | 71700 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McDaniel, Carl |
| 9 (RLIN) | 106159 |
| 245 ## - TITLE STATEMENT | |
| Title | Introduction to marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Singapore |
| Name of publisher, distributor, etc | Thomson |
| Date of publication, distribution, etc | 2006 |
| Date of manufacture | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv,736 p. |
| Other physical details | Illustration |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Management |
| Topical term or geographic name as entry element | MARKETING |
| 9 (RLIN) | 58665 |
| Topical term or geographic name as entry element | MARKETING MANAGEMENT |
| 9 (RLIN) | 75526 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hair, Joseph F. |
| Personal name | Lamb, Charles W |
| 9 (RLIN) | 106157 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Books |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| modifier name | Main Library ADMIN |
| modifier borrowernumber | 26318 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Lending Collection | Main Library | Main Library | Lending Section | 2008-09-17 | 1237.50 | 11 | 658.8MCD | 503410 | 2018-07-26 | 2018-07-16 | 0.00 | 2008-09-17 | Lending Books | ||||
| Lending Collection | Main Library | Main Library | Lending Section | 2008-09-17 | 1237.50 | 13 | 658.8MCD | 503411 | 2018-10-23 | 2018-07-16 | 0.00 | 2008-09-17 | Lending Books | ||||
| Lending Collection | Main Library | Main Library | Lending Section | 2008-09-17 | 1237.50 | 15 | 658.8MCD | 503412 | 2018-02-05 | 2018-01-05 | 0.00 | 2008-09-17 | Lending Books |