Bhatia, B.S. <br/><br/>
Encyclopaedia of business management, Vol.3  modern marketing management 

 - New Delhi  Deep  1999 
 - xiv,325 p.  Illustration 
<br/><br/><label>ISBN: </label>8171009581 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ENCYCLOPAEDIAS<br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.003  / ENC