TY  - GEN
AU  - Armstrong, Michael
TI  - A handbook of management techniques
SN  - 9788175545298
U1  - 658.8 
PY  - 2010///
CY  - New Delhi
PB  - Kogan Page
KW  - MANAGEMENT
KW  - Management techniques
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -