Velayudhan, Sanal Kumar <br/><br/>
Rural marketing  targeting the non-urban consumer 

 - 2nd ed. 
 - New Delhi  Response  2007 
 - 249 p. 
<br/><br/><label>ISBN: </label>9780761935889 
<br/><br/><label>Subjects--Topical Terms: </label><br/>COMMUNICATION STRATEGY<br/>CONSUMER BEHAVIOR<br/>INDIAN MARKET<br/>MARKETING<br/>MARKETING MANAGEMENT<br/>MARKETING RESEARCH<br/>RURAL CONSUMER
<br/><br/><label>Dewey Class. No.: </label>658.800954091734  / VEL