TY - GEN AU - Carson, Mitch TI - The silent salesmen: guaranteed strategies for increasing sales and profits using promotional products SN - 9780470270356 U1 - 658.82 PY - 2009/// CY - New Jersey PB - John Wiley & Sons KW - ADVERTISING KW - BUSINESS MANAGEMENT KW - MARKETING KW - MARKETING CASES KW - SALES CASE STUDIES KW - SALES PROMOTION ER -