Sinha, Arun <br/><br/>
Sweet Spot  how to maximize marketing for business growth 

 - New Jersey  John Wiley & Sons  2007 
 - xviii,238 p. 
<br/><br/><label>ISBN: </label>9780470051436 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING<br/>BUSINESS SUCCESS<br/>MARKETING MANAGEMENT<br/>MARKETING PSYCHOLOGY<br/>MARKETING STRATEGY
<br/><br/><label>Dewey Class. No.: </label>658.8  / SIN