Schewe, Charles D <br/><br/>
Marketing  concepts and applications 

 - New York  McGraw-Hill  1980 
 - 665 p. 
 - McGraw-Hill series in marketing .
<br/><br/><label>ISBN: </label>007055272X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / SCH