Schroeder, Jonathan E <br/><br/>
Brand culture 

 - London  Routledge  2006 
 - xv,218 p.  Illustration 
<br/><br/><label>ISBN: </label>9780415355995 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT<br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.827  / BRA