TY  - BOOK
AU  - Brown, Duncan
AU  - Hayes, Nick
TI  - Influencer marketing: who really influences your customers?
SN  - 9780750686006
U1  - 658.8 
PY  - 2008///
CY  - Amsterdam
PB  - Elsevier
KW  - MANAGEMENT
KW  - SOCIAL MEDIA
ER  -