Chaston, Ian <br/><br/>
Boomer marketing  selling to a recession resistant market 

 - London  Routledge  2009 
 - xii,265 p.  Illustration 
<br/><br/><label>ISBN: </label>9780415489638 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BABY BOOM GENERATION<br/>MANAGEMENT<br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.804  / CHA