TY  - BOOK
AU  - Chaston, Ian
TI  - Boomer marketing: selling to a recession resistant market
SN  - 9780415489638
U1  - 658.804 
PY  - 2009///
CY  - London
PB  - Routledge
KW  - BABY BOOM GENERATION
KW  - MANAGEMENT
KW  - MARKETING
ER  -