Morales, Emilio <br/><br/>
Marketing without advertising  brand preference and consumer choice in Cuba 

 - New York  Routledge  2012 
 - xxi,229 p.  Illustration 
 - Routledge advances in management and business studies .
<br/><br/><label>ISBN: </label>9780415896986 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding<br/>CONSUMERS PREFERENCE<br/>MARKETING<br/>MARKETING STRATEGY IN CUBA
<br/><br/><label>Dewey Class. No.: </label>658.8343097291  / MOR