Pettis, Chuck <br/><br/>
TechnoBrands  how to create & use "brand identity" to market, advertise & sell technology products 

 - New Delhi  Viva Books  2000 
 - xiii,222 p.  Illustration 
<br/><br/><label>ISBN: </label>8176491772 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.827  / PET