Anderson, Alan H. <br/><br/>
Result oriented marketing communications 

 - New Delhi  Beacon Books  1998 
 - xxx,249 p. 
 - Result Oriented Series .
<br/><br/><label>ISBN: </label>8186104801 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.45  / AND