TY  - GEN
AU  - Clow, Kenneth E
AU  - Baack, Donald
TI  - Cases in marketing management
T2  - Irwin Series in Marketing
SN  - 9788132110194
U1  - 658.8 
PY  - 2012///
CY  - New Delhi
PB  - Sage Pub.
KW  - MANAGEMENT
KW  - MARKETING
KW  - MARKETING CONTROL
ER  -