Kotler, Philip <br/><br/>
Marketing Management 

 - 13th ed. 
 - New Delhi  PHI Learning Private Limited  2009 
 - xxxviii, 662 [114] p.  Colour illustration 
<br/><br/><label>ISBN: </label>9788120335707 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT<br/>SALES MANAGEMENT
<br/><br/><label>Universal Decimal Class. No.: </label>658.8  / KOT