TY  - BOOK
AU  - Smith Mickey C
AU  - Kolassa, E.M. "Mick"
AU  - Perkins Greg
TI  - Pharmaceutical marketing: principles, environment and practice
SN  - 9780789015822
U1  - 615.19 
PY  - 2009///
CY  - London
PB  - Informa Healthcare
KW  - DRUGS MARKETING
KW  - PHARMACEUTICAL INDUSTRY
KW  - PRICE
KW  - PRODUCT RESEARCH
ER  -