Malhotra, Naresh K <br/><br/>
Marketing research  An applied orientation 

 - 7th ed. 
 - India  Pearson  2016 
 - xxx, 968 p.  Illustration 
<br/><br/><label>ISBN: </label>9789332555693 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>MARKETING<br/>MARKETING RESEARCH<br/>Research methods
<br/><br/><label>Dewey Class. No.: </label>658.83  / MAL