TY - GEN AU - Sekaran, Uma AU - Bougie, Roger TI - Research methods for business: a skill - building approach SN - 9781119165552 U1 - 650.072 PY - 2016/// CY - U.K. PB - John Wiley & Sons KW - Business Research KW - Qualitative Research KW - QUANTITATIVE RESEARCH KW - Research Designs KW - RESEARCH METHODOLOGY ER -