Bernhardt, Kenneth L <br/><br/>
Cases in marketing management 

 - 7th ed 
 - Boston  Irwin/McGraw-Hill  1997 
 - xiv,665p.  Illustration 
 - Irwin Series in Marketing .
<br/><br/><label>ISBN: </label>007114904X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ManAgement
<br/><br/><label>Dewey Class. No.: </label>658.9  / BER