Nash, Edward L <br/><br/>
The direct marketing handbook 

 - 2d ed 
 - New York  McGraw-Hill  1992 
 - xxxiii,827p. 
<br/><br/><label>ISBN: </label>0071127291 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.84  / DIR