TY  - GEN
AU  - Krishnamacharyulu, C.S.G
AU  - Ramakrishnan, Lalitha
TI  - Cases in rural marketing: an integrated approach
SN  - 8178089688
U1  - 658.8 
PY  - 2003///
CY  - Delhi
PB  - Pearson Education
KW  - Management
KW  - MARKETING MANAGEMENT
ER  -