Rayport, Jeffrey F. <br/><br/>
Introduction to e-Commerce 

 - 2nd ed. 
 - New Delhi  Tata McGraw-Hill  2004 
 - xxvii,516 p.  Illustration 
 - McGraw-Hill/Irwin Series in Marketing .
<br/><br/><label>ISBN: </label>0070582270 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ELECTRONIC COMMERCS<br/>MARKETING<br/>MARKETING CHANNELS
<br/><br/><label>Dewey Class. No.: </label>658.84  / RAY