TY  - GEN
AU  - Stone, Bob
AU  - Jacobs, Ron
TI  - Successful direct marketing methods
SN  - 0070598649
U1  - 658.84 
PY  - 2001///
CY  - New Delhi
PB  - Tata McGraw-Hill
KW  - DIRECT MARKETING
KW  - MANAGEMENT
KW  - MARKETING
ER  -