Seybold, Patricia B <br/><br/>
Capitalising on customers  an executive's guide to CRM 

 - New Delhi  Vikas  2005 
 - x,183 p. 
<br/><br/><label>ISBN: </label>8125918744 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CUSTOMERS<br/>Management<br/>MARKETING<br/>MARKETING MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / SEY