Wilson, Richard M.S <br/><br/>
Strategic marketing management  planning implementation and control 

 - Oxford  Butterworth-Heinemann  1996 
 - xx,644 p.  Illustration 
 - Marketing Series .
<br/><br/><label>ISBN: </label>0750603291 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.802  / WIL