Kotler, Philip <br/><br/>
Marketing management  a South Asian perspective 

 - 12th ed. 
 - Delhi  Pearson Education  2006 
 - xiii,621,[42] p.   
<br/><br/><label>ISBN: </label>8131702006 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management<br/>MARKETING<br/>MARKETING MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAR