TY  - GEN
AU  - Nagle, Thomas T
AU  - Holden, Reed K
TI  - The strategy and tactics of pricing: a guide to profitable decision making
SN  - 813170159X
U1  - 658.816 
PY  - 2002///
CY  - Delhi
PB  - Dorling Kindersley
KW  - DECISION MAKING
KW  - MANAGEMENT
KW  - Pricing
ER  -