TY  - GEN
AU  - Lindquist, Jay D
AU  - Sirgy, M. Joseph
TI  - Shopper, buyer, and consumer behavior: theory, marketing applications, and public policy implications
SN  - 9788177223835
U1  - 658.8342 
PY  - 2003///
CY  - New Delhi
PB  - Biztantra
KW  - CONSUMER RESEARCH
KW  - MANAGEMENT
KW  - MARKETING
KW  - MARKETING RESEARCH
ER  -