TY  - GEN
AU  - Kotler, Philip
AU  - Armstrong, Gary
TI  - Principles of marketing
SN  - 9788131715475
U1  - 658.8 
PY  - 2008///
CY  - New delhi
PB  - Prentice Hall
KW  - Management
KW  - MARKETING
KW  - MARKETING MANAGEMENT
ER  -