TY  - GEN
AU  - Paley, Norton
TI  - Encyclopedia of management, vol. 5: the marketing strategy
SN  - 8184082266
U1  - 658.003 
PY  - 2009///
CY  - New Delhi
PB  - Viva Books
KW  - Encyclopedia
KW  - Management
KW  - Marketing Strategy
ER  -