Dalrymple, Douglas J <br/><br/>
Marketing management text and cases 

 - 6th ed. 
 - New Delhi  John Wiley  1976 
 - 994 p.  Illustration 
<br/><br/><label>ISBN: </label>0471600024 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Universal Decimal Class. No.: </label>658.8  / DAL