Consumer behavior (Record no. 29142)

MARC details
000 -LEADER
fixed length control field 00717 a2200265 4500
003 - CONTROL NUMBER IDENTIFIER
control field ISURu
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0070473811
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.834
Item number LOU
090 ## -
-- 31089
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Loudon, David L
9 (RLIN) 105106
245 ## - TITLE STATEMENT
Title Consumer behavior
Remainder of title concepts and applications
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Tata McGraw-Hill
Date of publication, distribution, etc 2002
Date of manufacture 2002
300 ## - PHYSICAL DESCRIPTION
Extent xxiii,788 p.
Other physical details Illustration
490 ## - SERIES STATEMENT
Series statement McGraw-Hill Series In Marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer behavior
9 (RLIN) 103106
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element MARKETING
9 (RLIN) 58665
Topical term or geographic name as entry element MARKETING MANAGEMENT
9 (RLIN) 75526
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bitta, Albert J. Della
9 (RLIN) 105108
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
modifier name Main Library ADMIN
modifier borrowernumber 26318
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Koha item type Price effective from
        Lending Collection Main Library Main Library Lending Section 2004-06-13 787.50 15 2 658.834 LOU 137201 2020-09-22 2020-09-09 787.50 Lending Books  
Processing for Withdraw       Lending Collection Main Library Main Library Library Office 2005-05-31 962.50 5   658.834 LOU 501236 2017-05-09 2013-12-27 0.00 Lending Books  
        Lending Collection Main Library Main Library Lending Section 2006-02-18 1031.25 6 1 658.834 LOU 501772 2015-02-25 2015-02-25 0.00 Lending Books 2006-02-18