International marketing (Record no. 51592)

MARC details
000 -LEADER
fixed length control field 00791 a2200277 4500
003 - CONTROL NUMBER IDENTIFIER
control field ISURu
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231009b ce ||||| |||| 00| 0 sin d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0749445157
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.84 /
Item number BEN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bennett, Roger
9 (RLIN) 76391
245 ## - TITLE STATEMENT
Title International marketing
Remainder of title strategy planning, market entry & implementation
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London
Name of publisher, distributor, etc Kogan Page
Date of publication, distribution, etc 2003
Date of manufacture 2005
300 ## - PHYSICAL DESCRIPTION
Extent v,362 p.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element EXPORT MARKETING
9 (RLIN) 64225
Topical term or geographic name as entry element INTERNATIONAL MARKETING
9 (RLIN) 78674
Topical term or geographic name as entry element MANAGEMENT
Topical term or geographic name as entry element MARKETING
9 (RLIN) 58665
Topical term or geographic name as entry element MARKETING MANAGEMENT
9 (RLIN) 75526
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Blythe, Jim
9 (RLIN) 92049
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
Source of classification or shelving scheme Dewey Decimal Classification
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
modifier name Main Library ADMIN
modifier borrowernumber 26318
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
        Lending Collection Engineering Library Engineering Library Lending Section 2006-10-11 1092.05     658.84BEN 209219     10.62 2006-10-11 Lending Books
        Lending Collection Main Library Main Library Lending Section 2006-11-10 1143.88 15 2 658.848BEN 502250 2020-02-24 2020-02-07 0.00 2006-11-10 Lending Books